The Daily
Roast level: Medium
Tasting notes: chocolate, caramel and brown sugar
Roasted by Joe, New York, NY
Rainforest Alliance
The Daily
Roast level: Medium
Tasting notes: chocolate, caramel and brown sugar
Roasted by Joe, New York, NY
Joe

The Daily

4.0
Rated 4.0 out of 5 stars
1 Review

$21.99

Joe's most popular coffee for a reason! This approachable blend brings pure nostalgia in a package that changes just a bit to match each season.

Medium roast

Understanding roast levels

Roast level affects both flavor and body. Here's what to expect from each.

Light

Best for: those that prize delicate flavors and a tea-like feel above intensity.

Light-Medium

Best for: those that enjoy juicy acidity and gently caramelized sugars.

Medium

Best for: those that enjoy balance and classic flavors like cocoa and nuts.

Medium-Dark

Best for: those looking for classic coffee flavors with a kiss of roast.

Dark

Best for: those that love intense, smoky flavor and a full body above all else.

Trade Tip

Roasters don’t always agree on roast level — one roaster’s dark might look the same as another’s medium. We taste and assign every coffee our own roast level, so your matches stay consistent no matter who roasted them.

Blends
Quantity
$21.99
$21.99

Flavor profile

Sweet and smooth with hints of

Chocolate

Caramel

Brown sugar

Origin

Country Of Origin

Brazil, Colombia, Nicaragua

Process

Natural/Dry Processed, Washed

Variety

Red Catuaí, Caturra, Colombia, Catuaí

Elevation

1066-1800m

Sub Region

Minas Gerais, Huila, Matagalpa

Joe
ABOUT THE ROASTER

Joe

New York, NY
Partnered with Trade since 2018
Founded in 2003 in New York’s West Village, Joe Coffee helped pioneer the city’s third-wave movement. As it has grown, Joe’s shops remain welcoming gathering places for the community, while principles of quality, integrity, collaboration, and ethics come through in everything it does.
Fun Fact
Joe Coffee was the first café to pour latte art in New York City.

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1 review
  • Erik E.
    Verified Buyer
    How did you brew this coffee? Pour Over
    37 seconds ago
    How did you brew this coffee? Pour Over
    Rated 4 out of 5 stars
    Decent

    Very good, used my xbloom studio with the A easy setting to brew...found it better than the B. Also this has some high caffeine as 2 cups and I am rollin! I like the taste, got some nice character, an easy everyday drinking cup! No bitterness, sour, but a touch of brightness without introducing anything unpleasant.

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